Call for Papers:
Re-Reading McLuhan.
On and Through the Eyes of the Media Oracle.
An anthology edited by
Jonas Ingvarsson, Troels Degn Johansson & Claus Krogholm
For NSU Press
www.nsuweb.net
The point of departure for this volume will be the texts of Marshall McLuhan. The media explosion we have witnessed during the years since the death of McLuhan seems to have proven many of his media-prophecies to be correct. It has become widespread to assume, that we are living in “the global village” and that “the medium is the message”. The purpose of re-reading McLuhan can be described as being two-folded. As the title suggests, we are interested in the actual re-reading of McLuhan’s work, as well as redefining the agenda of McLuhan’s thoughts today.
For the re-reading, we want to challenge and revitalize the thoughts of Marshall McLuhan by re-contextualizing them; i.e. by exploring other theoretical positions, communi cating with, providing a perspective on, and/or challenging McLuhan’s texts. Here we welcome historical, as well as thematic approaches.
The other approach, the redefining, will address the uses of McLuhan. How do we update, explore and adapt the 40 years old agenda of McLuhan to the social, philosophical, literary and artistic agenda of today?
These questions will form the basis for the NSU Press volume, Re-Reading McLuhan. On and Through the Eyes of the Media Oracle, to be published during 2007-2008.
Requirements:
We ask you to send an extensive abstract, on approximate 1000 words, + titles and references, before December 1. 2007. Please send abstracts to Troels Degn Johansson (e-mail: troels.degn.johansson@dkds.dk) or Claus Krogholm (e-mail: clauskrogholm@mail.dk). For further questions, please use the e-mail addresses above.
